Ready®, co-owned by Aaron Donald, is one of America's fastest-growing active nutrition companies. It was founded in 2012 by Pat Cavanaugh, a former University of Pitt basketball team captain. Ready®'s all-natural portfolio includes superfruit-based sports drinks, protein bars, protein water, plant-based functional snacks, and protein powder. Its products are currently available in over 44,000 retail outlets. Learn More @ TeamReady.com
As Ready®'s Design Director, involved in all aspects of design, including:
• Research, Industry Trends & Insights
• Package Design & Strategy
• Brand Design & Identity
• Print & Collateral
• Decks, Presentations, Docs
• Marketing (OOH, OTT, Digital, Email Marketing, Retailer etc.)
• Point-of-Sales, Displays, Vehicles
• Events, Equipment, Signage
• Photography (+ Photo Editing, Retouching)
• Video Editing, Animation
• Physical & Digital Mockups/Renders/Prototypes
• Social/SMS/Email/Digital
• Illustrations
• Infographics
• DTC Web/UI Designs
• Amazon Storefront, A+ Content
• Merch, Apparel
• Team Leadership
• and more.
Additionally:
• Creating engaging and creative designs to represent the brand visually
• Work closely with Marketing & Operations Teams
• Curate a network of partners, including printers, specialty creatives
• Creating processes to adhere to project timelines, budgets
• Continued Education in Food, Beverage, and Sports Industries, as well as Design
• Staying up-to-date on CPG Trends, Regulations, and Sustainability
• Provide leadership, mentorship, and guidance to interns and the team
• Striving for continued excellence both personally and collectively through innovation, leadership, continued improvement, and the brand's mission & values
Have worked with the Ready® brand since 2016.
As Ready®'s Design Director, involved in all aspects of design, including:
• Research, Industry Trends & Insights
• Package Design & Strategy
• Brand Design & Identity
• Print & Collateral
• Decks, Presentations, Docs
• Marketing (OOH, OTT, Digital, Email Marketing, Retailer etc.)
• Point-of-Sales, Displays, Vehicles
• Events, Equipment, Signage
• Photography (+ Photo Editing, Retouching)
• Video Editing, Animation
• Physical & Digital Mockups/Renders/Prototypes
• Social/SMS/Email/Digital
• Illustrations
• Infographics
• DTC Web/UI Designs
• Amazon Storefront, A+ Content
• Merch, Apparel
• Team Leadership
• and more.
Additionally:
• Creating engaging and creative designs to represent the brand visually
• Work closely with Marketing & Operations Teams
• Curate a network of partners, including printers, specialty creatives
• Creating processes to adhere to project timelines, budgets
• Continued Education in Food, Beverage, and Sports Industries, as well as Design
• Staying up-to-date on CPG Trends, Regulations, and Sustainability
• Provide leadership, mentorship, and guidance to interns and the team
• Striving for continued excellence both personally and collectively through innovation, leadership, continued improvement, and the brand's mission & values
Have worked with the Ready® brand since 2016.
